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Life

15th Jan 2014

Presenting “Qua”: Pepsi’s New Premium Range of Water

Presenting the latest premium water.

Una Kavanagh

If you’re looking to fork out a few extra bob for a bottle of water that the Hollywood stars are trying out these days, you need not look no further than “Qua”.

Qua is PepsiCo’s latest premium product that was launched to the Hollywood stars at the Golden Globes.

The premium drink will be joining other upmarket bottled drinks like Coca-Cola’s own Smartwater, Fiji and Voss.

According to the Financial Express, the name and design for the bottle could change. Like Smartwater, Qua will be marketed as a premium product.

PepsiCo has said the content is free of sodium and “micro-filtered”. It will be tested regionally in California this summer before expanding into the drinks market.

Topics:

Food & Drink