Hundreds of people queued in the snow for hours after Scotland’s first Krispy Kreme shop offered free treats to celebrate its opening day.
The traffic jams were so bad that staff at the new store in Edinburgh had to alert police as mile-long tailbacks brought chaos to the edge of the city’s bypass, the Daily Mail reports.
More than 300 people were waiting in the dark and snow when the doors opened at 7am this morning. Staff served doughnuts to 400 people in the first hour alone.
In true Willy Wonka style, there was a gold card for the first customer at the shop’s door this morning.
Thirty-three-year-old Ben Esterson won the card, allowing him to two dozen of them a month for a year.
The queue remained outside the store for the remainder of the morning.
Mr Esterson, who camped overnight to secure his position at the front of the queue, said: “I was first in line for the Wales Krispy Kreme store too, so when I heard they were opening in Scotland I couldn’t not be first here as well.”
Early reports said the store took nearly €70,000 from Scottish customers on its first day.
Not everyone was impressed, however, with one Twitter user posting: “Edinburgh will be obese within a year”.
