A Swedish shampoo ad caught the attention of commuters earlier this year by showing a woman’s hair blowing beautifully in the wind whenever a train pulled into the station.
The ad got people talking, and now it has people taking a second look all over again after inspiring an incredible new campaign.
The digital ad was created for free by agency Garbergs, and since it’s too good to spoil, we’ll just warn you that this could leave you pretty choked up.
Simple, but incredibly effective.
Video via AdsOfTheWorld