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Celebrity

05th Sep 2013

From Catwalk to Centre Stage? No Bother At All To This Supermodel As She Takes On A New Role

Starring in a major ad campaign for H&M while raising money for UNICEF, it’s hats off to this supermodel

Cathy Donohue

Gisele Bündchen is the face of H&M’s autumn campaign, but she is also set to be the voice of the campaign.

The online and TV commercials for the high retailer will star Gisele singing The Kink’s song All Day And All Of The Night.

A behind the scenes video released by H&M shows Gisele getting to grips with her new role. 

Dressed down in a check shirt and cosy gilet, the model looks as if she has been doing this all her life. The song will be released as a free download from hm.com and will also be available from iTunes raising money for UNICEF.

For every download of the song bought from iTunes, H&M will make a donation to UNICEF enabling the purchase of much-needed vaccines for children.

Gisele is enjoying her new career move

Gisele is delighted with her new role saying, “I am so excited to be the face of H&M this autumn. I love the street style look, and that we can raise funds for a good cause. I hope everybody downloads my song.”

The H&M autumn 2013 collection mainly concentrates on utilitarian coats and blazers designed to be worn with the brand’s blouses, sweatshirts and trousers.

The Brazilian model has two children, a boy and a girl with American footballer, Tom Brady. She is goodwill ambassador for the United Nations Environment Programme and has also dabbled in acting and producing. A bendy yoga enthusiast and one of the world’s best known supermodels to boot… this campaign is yet another string to her bow and we can’t wait to get some new H&M gear.

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