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Beauty

31st Aug 2018

The €21 hair product that people keep raving about on Instagram

Cathy Donohue

People can’t get enough of this hair product.

If you’re into beauty and have certain people you love to follow on Instagram and the likes, this might sound familiar.

I’m definitely guilty of spending too much time on social media (it’s for work, okaaaaay) and recently noticed that there was one product people couldn’t stop raving about.

Chances are if you’re an Instagram addict, you’ll have noticed this one pop up on Instagram Stories, time and time again.

It’s none other than JOICO Body Shake and apparently, it’s a must-have when it comes to giving your locks that much-coveted texture and volume.

Katrina Kelly, a popular hair stylist, is a big fan and previously shared her love for this product in the below post.

Apparently, it’s a must for giving your hair volume and body particularly if you have fine locks.

Hair Shake came first in 2015, Beach Shake and Body Shake followed and they’re all priced around the €21 mark.

What sets them apart is the ‘hybrid’ formula – two elements that don’t usually mix are brought together to make the ‘shake’.

For example, Beach Shake combines coconut oil, sunflower oil, beeswax and flexible resins resulting in the ultimate beachy, textured wave.

Cork blogger Louise O’Connell is also a fan of the Hair Shake version so like I said there’s a lot of love for this particular hair product.

It can be used for texture and volume and even better, it’s perfect to refresh second-day hair, think dry shampoo but with the added benefit of texture.

Texture is definitely a buzz word when it comes to hair and even though I have a ridiculously thick mane with zero need for extra volume, I’m intrigued all the same…