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Beauty

04th Feb 2016

This Has To Be The Most Bizarre Marketing Slogan We’ve Ever Come Across

Where do we go from here?

Cathy Donohue

Ah now.

There are unfortunate typos and mad marketing campaigns but this has to be the most bonkers slogan we’ve come across.

BBC presenter Jeremy Vine took to Twitter to draw attention to the bizarre description featured on this Cussons Carex product.

The product description on the Carex website reads: “Carex pure & free from shower gel is fragrance and paraben free.

“It has been designed and developed by experts to contain only what is essential to work in harmony with your skin and keep it at its natural best with every wash, using its unique skin support system which cleans, cares & protects all the family”.

A shower gel free from shower gel? We have absolutely no idea what to do with this.