It’s a first for Ireland… but it’s something that could catch on quite fast.
Everyone loves a free smoothie and everyone is intrigued by the recent fad of pop-up shops…
Ta-dah! A pop-up shop that gives out free smoothies… for a small favour in return.
Innocent, the company which sells fruit smoothies, is operating the pop-up shop in Dublin’s city centre from today. Customers can get a free drink, and there’s just a small catch.
To avail of the offer, patrons must pledge to do a good deed sometime in 2013.

Ahhh! Grapes!
How to seal the deal? Make the pledge public on Twitter or Facebook of course. If you don’t want to make a pledge, you can always have a quick cycle on the ‘goodness bicycle’.
Dubbed the ‘Innocent Goodness HQ’, the pop-up shop is operating on Chatham Row, Dublin 2 until Friday, January 18th.
There will be a talk tomorrow (Thursday, January 10th) when Michael Kelly, the founder of ‘Grow It Yourself’, will be talking about urban gardening from 5-6pm. On Tuesday, there will be a talk at the same time when the co-founder of Innocent, Richard Reed, will talk about the steps involved in starting your own business.
Want to attend a talk? Just email innocent@thinkhouse.ie to register.